ABOUT US

FOUNDER

Angel Cheung, a pioneering Hong Kong perfumer, honed her perfumery skills in Grasse, France, the renowned perfume capital of the world, and is also a certified aromatherapist accredited by the UK International Federation of Aromatherapists. In 2015, Angel founded Intime Artisan de Parfum, a niche perfume brand dedicated to bringing the art of French perfumery to Hong Kong. She has been at the forefront of promoting personalized perfume creation, embracing individuality as a core value.

With a wealth of experience, Angel has conducted over a thousand bespoke perfume-making workshops for individuals, corporations, and brands, both in-person and online. She has ingeniously transformed perfume creation into a team-building activity that combines visual and olfactory arts, fostering creativity, communication skills, and teamwork.

Angel's exceptional olfactory senses and vivid imagination make her a master of Scent Storytelling. Her profound passion for perfumery and unique creative artistry has garnered recognition from esteemed brands, including The Peninsula Hong Kong, American Express, Hearts On Fire diamond jewelry, and Roger Vivier, for her exceptional work on bespoke scented corporate gift projects.  Leveraging her strong background in brand marketing, Angel is committed to advancing Scent Branding by crafting Olfactory Logos (brand signature scents) that elevate brand equity to contributes to long-term success for clients. 

MISSION

Our mission is deeply rooted in the rich tradition of French Perfumery Art. The very essence of our brand, is encapsulated in the choice of our name, "Intime," a French word that beautifully conveys the intimate and personal connection between our perfumes and their wearers.  Drawing inspiration from the elegance and sophistication of French perfumery, our commitment to meticulous craftsmanship, blending artistry, innovation, and the finest ingredients, allows us to craft exceptional scents that transcend time and ignite the senses.

We take pride in providing our customers with a sensorial journey that resonates with their personal style and aspirations. Each perfume we meticulously create is a testament to our unwavering dedication to quality, authenticity, and the pursuit of beauty. It delights us to turn the concept of bespoke perfume creation, crafting each individual's unique scent statement, into a tangible reality.

At the heart of our brand, we recognize the profound power of fragrance to forge meaningful connections and evoke cherished memories. Our mission is to empower individuals to express their true selves, embrace their passions, and leave a lasting impression through the Art of Scent.  Discover the artistry of French Perfumery and find your signature scent with us.

CORE VALUES

Customer Orientation:  By embracing the customer-centric mindset, we provide a personalized and exceptional fragrance journey that breaks free from the constraints of the traditional perfume industry.  Our perfume creation and workshop experiences are inspired by our customers' desires, preferences, and aspirations.  We prioritize individual needs over mass production, tailoring our offerings for niche markets and individuals. 

Creativity:  We embrace the boundless potential of creativity in perfumery. We understand that perfume is not merely a fleeting pleasant scent but a powerful medium of expression. Through our evocative Scent Storytelling approach, we infuse our creations with a soul that resonates deep within, invoking emotions and stirring cherished memories. This unique style of perfume crafting captivates senses and transcends time, creating fragrances that hold a timeless allure.

Individuality: We believe perfume is an extension of one's authentic essence, a means for self-expression. Rather than conforming to trends, we empower individuals to explore and uncover their own signature scent. By celebrating individuality, we enable each person to discover a fragrance that deeply resonates with their true self. This philosophy fosters self-expression and personal connection, allowing individuals to embody their unique identity through the power of scent.